Real-Time Messaging Analytics

Improve your campaigns, understand your users, and achieve your goals with TopMessage’s text message analytics and reporting tools.

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Screenshot of TopMessage message analytics dashboard showing delivery rates, engagement metrics, and SMS performance data.

Screenshot of TopMessage interface displaying message analytics with message status, performance insights, and engagement tracking.

Man smiling at his phone after receiving a message tracked in TopMessage message analytics

Elderly man checking his phone as he opens a taxi arrival SMS monitored through TopMessage message analytics.

Woman viewing a banking alert SMS that is tracked and analyzed in TopMessage message analytics.

Woman interacting with her phone while viewing a two-way SMS message monitored through TopMessage message analytics.

Text Message Analytics That Matter

Continuous analysis and reporting of your messaging campaigns are crucial for maximizing your return on investment ROI. TopMessage provides a comprehensive suite of analytics tools to enhance messaging performance and drive better business outcomes.

TopMessage campaign analysis shows you real results. Use detailed analytics, graphical views, and multidimensional reports to find your campaign's strengths and weaknesses. Use this data to optimize your next campaign and get the maximum from your messaging.

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Available Channels

Find Your Best-Performing Messaging Channel

SMS Messaging Analytics

Monitor and improve SMS deliverability with advanced reporting and filtering.

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WhatsApp Messaging Analytics

Measure WhatsApp open rates, template performance, and click-through rates to boost engagement while lowering marketing costs.

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Messaging Analytics

Message Analytics for Your Business

Analytics dashboard showing recipient engagement for SMS and WhatsApp messages.

Message-Level Analysis

Discover how recipients engage with your SMS and WhatsApp messages using message-level analytics. TopMessage's detailed reports show you what happens to every message after you send it.

Messaging Campaign Performance Analysis

Continuously track results to optimize performance. Campaign reports deliver key metrics on every message, including delivery, opt-out, response, and link performance rates.

Screenshot of TopMessage showing message-level analytics for SMS campaigns.

Graphical Reporting

Make better decisions with clear, visual representations of your data. TopMessage provides graphical reporting so you can easily spot trends, filter for specific time periods, and build strategies based on historical results.

Advanced Filtering

Refine your messaging analytics with powerful filters. Narrow down results by message status, direction, type, channel, or time period to focus only on the insights you need.

Multidimensional Reporting

Analyze your messaging data across multiple layers for a complete overview of messaging performance. Leverage these insights to boost conversations and reduce unsubscribe rates.

FAQs

What analytics and reporting features does TopMessage offer?

TopMessage lets you track your SMS and WhatsApp campaigns with clear graphical reports and detailed analytics. In the dashboard, you can view overall performance, filter results, and drill down into individual messages. This gives you both a big-picture overview and the details you need to optimize your messaging strategy.

How can I track the performance of individual messages?

TopMessage provides message-level analytics that let you track the performance of each message you send. In addition to basic delivery details, you can see the message status, actions taken by recipients after receiving the message, and insights that help with troubleshooting and resolving delivery issues. This gives you a clear view of how every single message is performing.

What metrics are available for campaign performance analysis?

Campaign performance can be measured through key metrics such as messages sent, delivered, seen, failed, pending, unique clicks, unsubscribed users, and used credits.

How do graphical reports help in understanding data?

TopMessage graphical reporting transforms your messaging data into clear visual insights. By using historical data in charts and graphs, it highlights campaign successes and failures, making it easier to spot trends and take data-driven decisions for future campaigns.

Can I filter reports to analyze specific data segments?

Yes, you can. Our advanced filters let you zoom in on specific parts of your messaging data so you can easily focus on the details that matter most to you.

How does multidimensional reporting provide comprehensive insights?

TopMessage multidimensional reports give you a 360° view of your messaging performance. By combining different data points, they reveal patterns, highlight successes, and uncover issues, helping you take clear, actionable steps to improve future campaigns.

Text Message Analytics

Drive more engagement with TopMessage

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